Nikki LR
Senior Strategist
About me

My experience with brands begins with a degree in Marketing, and my professional experience has spanned a number of industries and disciplines. I have worked in the creative and exciting world of events, with big brands like Facebook, Instagram and LinkedIn - creating on-brand and memorable experiences. I also have a background in sales which has helped shape my commercial thinking. Most recently I have worked across FMCG giants, creating brand and innovation strategies, backed by in depth consumer insights - understanding the 'why' behind it all.

At Huxly I've worked across a number of brands and categories, giving me the opportunity to broaden and build on my experience and knowledge. Huxly is a wonderful place to work. You are surrounded by incredibly smart, charismatic and all-together fun individuals. There is so much empathy and support offered, and a true interest in helping you in your personal development. I feel incredibly lucky to work at Huxly, it's really and truly a one of a kind place to work!

Outside of work, you'll find me shooting some hoops on the netball pitch, throwing some shapes on the dance floor or just unwinding with a good 'ole TV series!

I'll admit I am not shy of indulging in a 'boujee' restaurant every once in a while. When it comes to eating and drinking out, I tend to choose places that deliver more than just the food and drink. It's the whole experience they provide too. For me, Bob Bob Ricard is high on the favourite's list. I love the experience of the 'press for champagne' button and the Vodka shots that are served at -18 degrees. The restaurant provides experiences beyond the norm and imprints an enjoyable lasting memory. 100% would recommend it to a friend.

This feeds into my professional work at Huxly. There is so much more to food and drink than just the food and drink itself. It's emotive and a whole sensorial experience. Make it memorable.