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What we do
We are Huxly
/ what we do

We're really good at three things that help us build profitable new businesses for our clients.

1. Human understanding - exciting creative techniques that help elicit deeper motivations from consumers, giving you competitive advantage.

2. Brand building - creating brand ideas and design that deliver exactly the benefits your consumers are seeking, rooted in our understanding of culture and semiotics.

3. Sensory design - using our creative chefs, food scientists and sensory experts to create products and experiences that inspire consumers.

Made by people.
01 Brand Strategy

Under­stand­ing your brand, con­sumers and the cul­ture in which you exist, to iden­ti­fy routes to growth

02 Innovation Strategy

Iden­ti­fy­ing how your brand can expand into adja­cent cat­e­gories, or stay fresh with new line extensions.

03 Prototyping

Iden­ti­fy­ing new prod­uct pos­si­bil­i­ties, inspired by your exist­ing man­u­fac­tur­ing capa­bil­i­ty, and food trends.

04 Design

Using semi­otics, graph­ic design and struc­tur­al inspi­ra­tion to dri­ve the cul­tur­al rel­e­vance of your brand.

05 Communications Development

Fine tun­ing the expres­sion of your brand in com­mu­ni­ca­tions, for max­i­mum cul­tur­al and sen­so­r­i­al impact.