Where creativity, strategy, and human-centred thinking meet, that’s where you’ll find me. With a background in product design and innovation, I’m happiest leading workshops and sprints, shaping ideas and exploring how to meet consumer needs in inclusive, commercially impactful ways.
Sensational experience
On a spring morning, unzipping the tent door somewhere in the English countryside and being hit by the sweet smell of dewy grass and the distant waft of someone starting the bacon sandwiches.
